Steven Sos, VP Asia Pacific Shazam Wows Audience with Interactive Presentation
The CXO Leaders Summit was proud to have Steven Sos VP, Asia Pacific, Shazam give an engaging interactive session. Steven Sos is responsible for all commercial aspects of Shazam’s APAC operation. Drawing on over 20 years of experience in media sales across mobile, television, online, magazines and newspapers, Sos is responsible for the growth and expansion of the businesses core sales proposition, leveraging mobile technology to extend engagement from a brand’s traditional consumer touch points.
Prior to joining Shazam, Steven was with Mobile Embrace, one of Australia’s leading integrated mobile and digital communications companies as their Head of Sales. There, he helped build the Mobile Embrace brand from inception and drove sales revenue and solutions across three core competencies, including mobile advertising.
He also spent 12 years with Multi Channel Network, where he was responsible for maximising advertising revenue across 50 national STV channels and a multitude of channel and independent websites. Steven began his career in media sales working at News Corporation on The Australian Newspaper before moving to Fairfax Media to work on their stable of business magazines.
Shazam is one of the world’s most popular apps, used by more than 120 million people each month to magically connect to the world around them. Building on its pioneering leadership in music identification, Shazam now helps people discover, interact with, and share video, audio, or printed content on TV, radio, print and many more. The app has exceeded 20 billion total Shazams since its launch, and users Shazam over 20 million times each day.
Steven captured the audience with thought-provoking key messages and with live demonstrations using the Shazam app. The audience was able to Shazam throughout Steven’s presentation and highlighted the innovative marketing campaigns.
This presentation opened the floor to many questions from the CXO Leaders. Tweet to @CXOLeaders or use #CXOLeadersSummit to join the smarter conversation.