Channel and Content Management

Julian Dunne, Head of Marketing, AFL closes up this year’s CXO Leaders Melbourne Summit with a presentation around “Channel and Content Management”

Julian is a marketing professional with extensive experience in senior marketing roles, managing iconic Australian and multinational brands including The AFL, Cricket Australia and GM Holden. Worked in leadership roles on both the client and agency side. Extensive experience in brand, digital marketing, sponsorship, sales, public relations, research, project and stakeholder management and a demonstrated ability in building brands and significantly expanding sales and revenue.

Currently responsible for marketing and research at the AFL managing a team of nine across brand, digital marketing, product development, promotion/advertising and research.