Dan Ferguson
Chief Marketing Officer, Adore Beauty
centre, Melbourne
centre, Melbourne
centre, Melbourne
Days
Hours
Minutes
Seconds
WHAT
GOES ON
eComm Evolve will focus on 6 key areas for the day that include Customer Experience Design, Omni-Channel/Brand Engagement, Data/AI/ML Strategies; Sustainability, Payment Processing and Supply Chain Transformation.
With two stages running simultaneously, it allows attendees the opportunity to sit in on the sessions that are most pertinent to their current business needs and challenges.
Leading international and local frontline eComm experts will take centre stage over the day, compressing years of meaningful experience into a systematic, well organised learning and exchange program.
Discover the latest products and services being offered to your peers. Engage directly with vendors that can provide real time answers to your business challenges.
After all the hard work has been done, catch up with your peers and colleagues with some sociable conversations.
About
the event
The eComm Evolve Forum will explore the emerging future-focused developments across eComm platforms and technology at a high strategic level, where we will bring together a group of over 150 senior eComm and Marketing Leaders from across the country, represented via a diverse range of industries.
Taking place on the 9th August, 2023 at the Crown Conference Centre, Melbourne, this year’s theme will be focused around “The evolving future of eComm”
Whilst we are all adjusting to the ‘new norm’ and adapting to the challenges and opportunities that COVID-19 brought for us all, we are committed to deliver a great event in a well-managed and safe environment.
We have introduced new event protocols to safeguard the health and wellbeing of all our sponsors, attendees and staff whilst continuing to deliver strong opportunities and engagements.
You can download our Safe Event Guidelines here.
meet
our speakers
Jayde Mclean
Head Of Digital & Ecommerce, Scanlan Theodore
Chris Diprose
Head Of Digital - Ecommerce & CRM, Plush / Nick Scali
Aishwarya Kansakar
Automation Analyst, Asahi Beverages
Marshall Jones
Head Of Ecommerce, The Oodie
Christopher Hatfield
Head of eCommerce Asia Pacific, Middle East & Africa Regions, Sanofi
Alena Jang Croucher
Head of Customer Experience, HSBC
JP Tucker
Founder & Director, HelloDrinks Liquor Marketplace
Shyana Grenier
New Business Lead, E-Commerce, Goodman Fielder
Anny Havercroft
Head of Business Marketing AUNZ, Tiktok
why
join us
POWERFUL AUDIENCE
Engage and interact with an audience of 150 + eComm leaders
PERSONALISED PROGRAM
Select sessions that are pertinent for you and your business to attend
NETWORKING
Form new relationships with like-minded individuals on site
SPEAKERS
Over 30+ International and local eComm and digital leaders presenting on stage
FORM NEW PARTNERSHIPS
Connect with leading eComm and digital vendors directly via the eComm Marketplace
STRENGTHEN YOUR SKILLS
Learn, grow and evolve your skills through engaging sessions
schedule
details
The conference schedule is a draft and is subject to change.
Morning
August 9, 2023
Afternoon
August 9, 2023
REGISTRATION AND WELCOME REFRESHMENTS
WELCOMING ADDRESS AND OPENING REMARKS FROM THE CHAIR
Faye Hampton, Managing Director, Conferences, Focus Network
eCommerce in 2030 - The Next Normal Arrives: Trends that will Define the Future
Speaker coming soon
- Analysing customer trends
- The Future of eComm
- Upcoming innovation
KEYNOTE PRESENTATION - Organisational Design: The Last Mile Experience
Speaker coming soon
- Managing customer expectations
- Multi carrier strategy and order management
- Increase brand loyalty
- Major trends in last mile delivery
- Creating a memorable post purchase customer experience
Demystifying the Metaverse for eCommerce: The Web 3.0 Revolution
Aishwarya Kansakar
Automation Analyst, Asahi Beverages
Aishwarya Kansakar, Automation Analyst, Asahi Beverages
- What is the metaverse?
- Understanding the relevance for the future of eCommerce
- Applications in global eCommerce
- Case studies
MORNING NETWORKING BREAK
SPEAKING PRESENTATION - e-Commerce Recruitment in 2022 and Beyond
Speaker coming soon
- The challenge to find and retain top talent in an ever-changing market
- Improve your recruiting business
- Understanding the supply and demand fundamentals
- Creating a vibrant culture and healthy workplace
SPEAKING PRESENTATION - Thriving in Chaos and Uncertainty
Speaker coming soon
- The four pillars of commerce
- Three levels of growth
SPEAKING PRESENTATION - The Digital Business Transformation
Speaker coming soon
- Utilise the latest technologies and trends to improve efficiency
- Build a culture of innovation
- On site personalisation
- The new hybrid shopping era
PANEL DISCUSSION - Understand Growth Strategies and Accelerating Transformation
Marshall Jones
Head Of Ecommerce, The Oodie
Panellists:
Marshall Jones, Head of eCommerce, The Oodie
Moderator:
TBC
- Simplify your navigation
- Offer personalised shopping experiences
- Understand the relationship between consumers and brands
- Scaling ecommerce without growing cost base and complexity
SPEAKING PRESENTATION - Driving Innovation for the Next Gen Retail
Speaker coming soon
- Leveraging online marketplaces
- Connected commerce marketing
- Identify winning trends
- Validate through databased analysis
SPEAKING PRESENTATION - Payment Processes
Speaker coming soon
- Product return and refund polices
- Creating a clean and easy to use self-service process
- A cashless future/digital payments
- Offering multiple payment options
NETWORKING LUNCH
ROUNDTABLE SESSION 1 - Relevant Martech Insights
Speaker coming soon
- Finetuning strategies
- Effective use of the necessary tools and technologies
ROUNDTABLE SESSION 2 - Improving the Customer Experience
Speaker coming soon
- Customer first strategy: Be obsessed by the customer
- Personalisation
- Customer retention, rewards and loyalty
- Sharing inventory: data vs clients
- Refocusing your business capabilities to increase customer satisfaction
ROUNDTABLE SESSION 3 - Practical Nuts and Bolts Solutions to Improve Organisational Outcomes
Speaker coming soon
- Utilising data to understand your customers and improve processes
- Using data to help manage better customer relationships
- How to extract meaningful insights
- Data informed brand and consumer interrelationships
- Analysing new consumer behaviours and consumer relationships
ROUNDTABLE SESSION 4 - From Couch to Conversion
Speaker coming soon
- Making sure you’re visible when it matters most
- Retarget strategies and tactics to create a conversion path through your customers’ living rooms
- Digital strategy for conversion
- Applying persuasive design and content on your website
- Providing customised advertising
ROUNDTABLE SESSION 5 - Using Digital Agencies
Speaker coming soon
- Outsourcing your eComm needs
- How agencies can support your clients
- How to bring out the best in your digital marketing performance
ROUNDTABLE SESSION 6 - Enhancing the End-to-End Customer Experience
Speaker coming soon
- Developing sales support and fulfillment flexibility to meet the wider needs of different customer groups
- Best practice and emerging ideas for end-to-end customer experience
- The influence and speed of delivery options
- Optimised on demand delivery channel
- How same day delivery is transforming the space
ROUNDTABLE SESSION 7 - Remaining Relevant Post Covid and Sustaining Growth
Speaker coming soon
- Returning to the new normal
- Maintaining and retaining an integral customer experience
- Giving the customer the best experience
- Building a resilient future
ROUNDTABLE SESSION 8 - What does the Post Pandemic Future hold for Ecomm Brands?
Speaker coming soon
- Identify key shopper behavior trends
- What eComm brands need to look out for
- How to implement technology based on the new landscape
- Anticipate future shopping needs
- Prepare your brand for the future
ROUNDTABLE SESSION 9
Speaker and synopsis coming soon
ROUNDTABLE SESSION 10
Speaker and synopsis coming soon
ROUNDTABLE SESSION 11
Speaker and synopsis coming soon
ROUNDTABLE SESSION 12
Speaker and synopsis coming soon
NETWORKING BREAK
SPEAKING PRESENTATION - Winning in Online
Shyana Grenier
New Business Lead, E-Commerce, Goodman Fielder
Shyana Grenier, New Business Lead, E-Commerce, Goodman Fielder
- Understanding the shopper’s behaviour online vs in store
- Developing an online only promotional program
- Trade investment splits between online vs instore
- Online KPI’s
SPEAKING PRESENTATION - The Future of Community eCommerce
Anny Havercroft
Head of Business Marketing AUNZ, Tiktok
Anny Havercroft, Head of Business Marketing, Tick Tock
- Driving transactions through leveraging community
- Navigating the changes in the landscape
- Unlocking the power of creators
SPEAKING PRESENTATION - Can eCommerce save the Planet?
Speaker coming soon
Digital transformation is an opportunity to rethink how our business models can contribute to sustainability and how we can achieve full environmental transparency and accountability
- Matching purpose with a successful commercial outcome
- Inspire the Millennials and successfully reach your target group
- How to communicate sustainable e-commerce
- Summarizing sustainable business for your online shop
SPEAKING PRESENTATION - eCommerce and Supply Chain Logistics: Trends to Watch
Speaker coming soon
- Drop shipping and Marketplaces
- Reducing costs and delays in operation
- Overcoming infrastructure inadequacies
- Utilizing real time inventory tracking
- The post purchase experience
SPEAKING PRESENTATION - Omnichannel Experiences and Operational Logistics
Speaker coming soon
- Optimising the backend
- The functionality of the website
- Using different delivery methods and pricing structures
SPEAKING PRESENTATION - Data Linkage
Speaker coming soon
- Building a single customer view
- Personalising information
- Using a common customer ID to enhance the customer journey
- Using different software tools to recognise user behaviour shifts
KEYNOTE PANEL DISCUSSION - Navigating an Evolving Digital Marketing Landscape
Panellists:
TBC
Moderator:
TBC
Conscious Marketing: Explore an intentional, inclusive, and sustainable approach to performance marketing programs so that brands can provide an authentic, privacy safe customer experience.
- Internet marketing
- Maximising your online leads and sales
- Turning social media leads into high paying customers
CLOSING KEYNOTE PANEL DISCUSSION - How eCommerce has Soared across the Globe
Christopher Hatfield
Head of eCommerce Asia Pacific, Middle East & Africa Regions, Sanofi
Panellists:
Christopher Hatfield, Head of eCommerce Asia Pacific, Middle East & Africa Regions, Sanofi
Moderator:
TBC
- International eCommerce
- Global Expansion
- Working with multiple global teams with different agendas
- Analyse the latest consumer trends from overseas
CLOSING REMARKS FROM THE CHAIR AND END OF THE FORUM
NETWORKING DRINKS
POST EVENT REPORT
Download the post event report from our previous event.
Click here
pricing
plans
1 TICKET
$
569
-
Access to onsite mobile APP
-
Meals and refreshments
-
Access to all sessions
-
Presentation slides and photos
-
Access to eComm Marketplace
GROUP TICKET (2 - 4)
$
499
-
Access to onsite mobile APP
-
Meals and refreshments
-
Access to all sessions
-
Presentation slides and photos
-
Access to eComm Marketplace
GROUP TICKETS (5+)
$
449
-
Access to onsite mobile APP
-
Meals and refreshments
-
Access to all sessions
-
Presentation slides and photos
-
Access to eComm Marketplace
"The event continues to provide a fantastic opportunity to listen to peers, their journeys, opinions & lessons learnt. Once again I’m going away feeling inspired and energised. Thank you."
SUPER RETAIL GROUP
"The calibre of attendees is like no other event I attend in australia. This was a very impressive group of the country’s most senior professionals and presenters, while the suppliers on site have provided me with some greater insights around what I need to be changing with in my business."
Chevron
“First of all, can I just say this was one of the best conferences I have been to in the last 5 years. The calibre of attendees, suppliers and speakers was exceptional. Your team – were so helpful before and during the event. Well done, I'd be very happy to be invited back!”
20th Century FOX
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ATTENDEES
the
venue
Crown Conference Centre, Melbourne
8 Whiteman Street, Southbank VIC 3006
Reception info
Telephone: +61-3-9292-6222
Contact: click here
